The main benefits of using CAB
over conventional Brainstorming are

• It is faster

• No blackboard / whiteboard

• You can easily work further with the ideas (i.e. after the brainstorming session) without re-typing them

• You have extra input (other creativity techniques.)

• You don’t have to worry that the facilitator writes bad or slowly

• Easy to use – Simple

• Everybody can brainstorm

• Built-in evaluation tool

OCG Creativity offers consulting and courses within:

Brainstorming
CAB
Improving innovation
Improving creative thinking
 

About Brainstorming

About CAB

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CAB 
Computer Aided Brainstorming
 

What is CAB? 

CAB is a software solution which helps you get ideas,
or 'brainstorm' in an efficient and productive manner.
CAB is intended to assist users in getting ideas, whenever
they are needed. The basic method used is the well-known
'Brainstorming' method.
In addition there are several other methods that can be
used at will for further encouraging the idea flow.

CAB combines creativity and IT in a simple and practical
way. Brainstorming meetings often take place in a meeting
room, with one designated writer, writing the incoming ideas
onto a black- or whiteboard. In the end the ideas have to
be evaluated and selected for further use.

Metaphor for CAB:
You are driving in a cab.
Sometimes you talk with the driver. Sometimes you talk with
yourself. Sometimes you think.Sometimes you WISH for
something. Sometimes you look outside the window, and you
see neonlights/signs, and you get input to your thoughts and
discussion.